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News Plus

News Plus

Marketing’s emissions problem: 110g/CO2 per dollar spent as ad services generate thousands of tonnes of carbon across top ASX100 companies – ANZ, Commbank, Coles, JB Hi-Fi, News Corp, REA, Telstra, Westpac ranked

By Sam Buckingham-Jones - Deputy Editor

12 September 2022 5 min read

By Sam Buckingham-Jones - Deputy Editor

12 September 2022 5 min read

News Plus

News Plus

Australia’s 833 kilotonne digital advertising carbon footprint: $28 million to $292m to offset 27 major mastheads, platforms as calculators, intensity rankings loom

By Sam Buckingham-Jones - Deputy Editor

31 May 2022 6 min read

By Sam Buckingham-Jones - Deputy Editor

31 May 2022 6 min read

Deep Dive

Deep Dive

Tip of the iceberg: 'A million Facebook impressions can be a tonne of carbon' – brands reweight ad spend as indie media owners beat GroupM to punch with carbon calculator; publishers on notice

By Paul McIntyre & Brendan Coyne

8 March 2022 6 min read

By Paul McIntyre & Brendan Coyne -

8 March 2022 6 min read

News

News

Telstra CMO's $250m warning: Commit to our carbon targets or get flicked; agency bosses question big brand commitment to clean and pricey versus cheap and dirty

By Sam Buckingham-Jones & Brendan Coyne

2 March 2022 5 min read

By Sam Buckingham-Jones & Brendan Coyne -

2 March 2022 5 min read

News Plus

News Plus

Performance agency boss: ‘More brands are asking about ESG, where they should direct media investment’, but advertisers warned it cuts both ways

By Brendan Coyne - Editor

21 February 2022 2 min read

By Brendan Coyne - Editor

21 February 2022 2 min read

News Plus

News Plus

'Reduce the fluff' on ESG: Media agencies and owners face 'demonstrable' compliance in two years

By Brendan Coyne - Editor

5 December 2021 5 min read

By Brendan Coyne - Editor

5 December 2021 5 min read